20 Mar Social Media Policy

Write a 3-page executive summary about best practices, risks, and other considerations to take into account when creating a social media policy for a small trucking company. You will highlight three main bullet points at the end of the summary that you would use to discuss the social media policy issues with stakeholders.

Changes in technology and society will always impact the work of the HRM professional. In this assessment, and with the issues in your future career, you will need to collect the relevant historical background, legal compliance issues, ethical considerations, and organizational information to be ready to facilitate conversations between stakeholders around policy decisions. The pendulum may swing back and forth throughout your career, but with a sound background researching issues and clarifying the decision points, you will be prepared to lead change.

Introduction

Scenario

The HR division of your organization, a small private trucking company, has tasked you to lead a discussion about the key considerations when developing a social media policy for the company. You are to provide direction as to key considerations of legal compliance, ethics, and the relationship to the organizational mission. Ultimately, the internal committee of stakeholders to who you are presenting will create the social media policy and you need to lead them through the decisions that they should make in that process.

Your Challenge

You are an HRM leader for a small private trucking company and you have been asked to lead a discussion to develop the social media policy for the company. You will present your information and discussion points in the form of an executive summary including the issues that the internal committee should discuss and take into consideration when developing the policy.

Instructions

1. Review the Sample Social Media Policy [PDF].
2. Write a 3-page executive summary that includes the following:

• Describe best practices for creating a social media policy for an organization.
  • What should be included in the policy?
  • Are we allowed to control comments about our company?
• Identify the legal and ethical risks of social media policies.
  • What mistakes should be avoided?
• Evaluate the risks for private and governmental organizations of actions that may or may not be defined as "protected concerted activity."
  • Are there protected activities that may be seen as a “protected concerted activity?”
  • Does a First Amendment right to free speech apply?

3. At the end of the summary, reiterate and list three brief bullet points of your most important recommendations for the development of the social media policy. Bullet points should be no longer than a simple sentence.