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CWU Marketing Conversion Centered Website Design Questions

In this assignment, you will apply some of the principles of conversion focused website design to develop your website for your chosen product. (Please check out the full file attached below)

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3.
Define the idea of conversion centered website design and how it relates to your overall
business/marketing goals for your chosen product/service.
4. How could you improve the website that you just created to incorporate conversion
centered design (provide 1-2 concrete website design ideas)?
5. What could be an example of macro vs micro conversion for the website that you just
created?
6. Go through the blog post by Avinash Kaushik (link and pdf also in Canvas module):
https://www.kaushik.net/avinash/web-design-brandin…
Discuss how the website that you just created could be updated to address at least two principles discussed in his blog.

Instructions:
No page limit-use your judgment

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